What's its name?
Namae wa nani desu ka.
name; full name; given name; first name
topic marker particle; indicates contrast with another option (stated or unstated); adds emphasis
what; how many; you-know-what; that; whatsit; what's the expression; what do you call them; what?; hey!
indicates a question (sometimes rhetorical); or; whether or not; some- (e.g. something, someone); indicates doubt, uncertainty, etc.; emphatic prefix; suffix forming adjectives or adverbs; in that way